Let’s face it. Business is a battle. We need customers and clients to survive and flourish. We also know that the best businesses are experts at branding. Who doesn’t know the Nike swish? What person in the entire world doesn’t recognize the golden arches? We sing along to radio jingles more than we do the top-40!
Neither fire nor wind, birth nor death can erase our good deeds. -Buddha When I do good, I feel good; when I do bad, I feel bad. That’s my religion. -Abraham Lincoln Going to bed at night with a clear conscious is one of the most valuable things any human being can have in his [...]
Did you ever wonder what happened to customer service? Sometimes I think I’ll go crazy the next time I receive one of those automatic-response emails or hear, “dial one for technical services, dial two for international queries…” Where did all the human beings go? There are more people than ever inhabiting this planet. More goods, [...]